Do you like watching the Super Bowl for the game passion or the commercials?
If you are looking forward to watching the commercials as much as (and even more than) the actual game, you are not alone. People love commercials and there’s no such thing as commercial-free sport events.
In fact, giant companies shell out big bucks in commercial breaks to create a brand message and drump up viewers’ attention. It’s all about advertising and the auto industry doesn’t stay behind in the game.
Auto makers rush headlong into the occasion with original concepts and even gut-bustingly scripts that are really worth sharing.
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That said, here are the 14 most hilarious Super Bowl car ad spots of all time.
Honda Ad: “A New Truck to Love”
The Honda’s 2016 Ridgeline showed the benefits of having an in-bed audio system in your truck as a flock of loud singing sheep appeared adding fun to the experience.
Using Freddy Mercury’s top song – Someone To Love – Honda adapted a new funny version called – A New Truck To Love – reaching more than 7 million viewers on YouTube alone.
Volkswagen Ad: “The Force”
VW couldn’t come with anything more delightful than their 2011 Super Bowl ad. Featuring a kid trying to replicate the secret powers of Darth Vader against the washing machine, a doll, and even the family dog.
Of course, the kid failed to show his dark powers but parents are always there to save the day.
The 2012 Passat commercial ad – The Force” – has 61 million views on YouTube and has one of the highest ranks in Super Bowl shared commercials of all times and shared TV commercial ever.
Hyundai Ad: “First Date”
The new Hyundai Genesis features Kevin Hart showing how parents can track every movement of their kids with the use of the new auto digital features.
This ad made a great impact on viewers and won USA Today’s coveted “Ad Meter” award during the 2016 Super Bowl.
Bridgestone Ad: “Reply All”
Bridgestone – the world’s largest tire and rubber company – created a hilarious “Reply All” ad spot featuring the nightmare that involves sending emails to the wrong people.
The idea came from the director of the firm and was inspired by a common reply-to-all email that help the ad become one of the funniest Super Bowl commercials of 2011.
Toyota Ad: The Longest Chase
Apparently the all new Prius helped bank robbers look like funny heroes as they tried to escape from the police. It was a funny way of turning things around and viewers may agree on that.
This 2016 ad spot made for Super Bowl commercial gold and Toyota did a great job showing the car’s 58 mile-per-gallon range on the highway. Well done!
Chevrolet Ad: “Happy Grad”
General Motors made us laugh loud with the whole irony of the situation. You could see the joy on his face as his parents were a bit awkward with the confusion.
Hyundai Ad: “Ryanville”
There’s no doubt that Ryan Reynolds have a long list of admirers, and that’s why Hyundai feature an Elantra’s commercial ad with the movie star on it.
Imagine living in a town called Ryanville, populated only by men, where all of them look like Ryan Reynolds.
The idea resulted to be perfect for their viewers. The Hyundai ad has more than 11 million people checking him out on YouTube and it keeps going up.
Chevrolet Ad: “Soap”
Going back to 2004, the ”Soap” Chevy commercial ad shows kids with bars of soap in their mouth.
Once you get to see the final part you understand what happens when kids say more than what they are allowed to.
The new Chevy SSR with a convertible modern feature made the kid say “Holy…” before the SSR’s note covers up the forbidden word. That was funny indeed.
Ford Ad: “Green Light”
Who wants to drive a convertible car in sub-zero temperatures?
This 2005 Ford commercial ad features their then-new Mustang convertible on a well-developed clip.
The ad shows an overly excited convertible fan driving top-down in below zero temperatures for way too long. It was a creative and persisting way of introducing a new vehicle for sure.
Kia Ad: “Walken Closet”
After watching this 2016 Kia New Optima ad spot you may consider getting rid of your beige socks and stand out from all the “boring” people who just fit in.
In fact, being in a closet with Christopher Walken with hundreds of beige slacks made this ad spot a memorable clip. At least, it encourages you to buy a new car (sedan).
Audi Ad: “Green Police”
The 2010 Super Bowl Audi ad spot showed the sarcastic angle of walking through the green path. This ironical ad featured eco-enforcing green police officers chasing environmentally unfriendly residents around the area.
Touting the fuel efficient performance of the A3 TDI, Audi excelled at combining humor with environmentalism in a very controversial way.
General Motors Ad: “Robot”
The GM ad spot is clearly making an emphasis on how meticulous they are about quality. Showing different scenes of a car robot trying to survive in different job settings was fun to witness.
However, you may also find it controversial since the robot jumped off the bridge, creating conflict with key suicide prevention organizations. What do you think?
Acura Ad: “Transactions”
This Super Bowl XLVI ad spot features Jerry Seinfeld – comedian actor and car collector – convincing the first buyer in line to give up his spot so he can buy the then-new NSX version.
With so many failed attempts, Seinfeld finds himself competing with Jay Leno – a famous car collector – who was offering the first person in line a flying squirrel suit for a quick access to NY from Los Angeles.
Kia: “Hero’s Journey”
This Super Bowl 2017 ad spot features comedian Melissa McCarthy going through perilous adventures to save the planet. Of course, things got better once she drove the new fuel-efficient Kia Niro,
From saving whales in the vast ocean to saving ice caps, the comedian actress went through many obstacles with a great dose of fun.