Founded in 1998, Keep Kids Alive Drive 25 (KKAD25) is on a mission “to make the streets safer for all who walk, cycle, play, drive, and ride”. That’s a mission that anyone can agree with and support but it takes more than a node of approval to make it happen. Learn more about KKAD25 and upcoming events to see how you can become involved.
As stated on the foundation’s website, they live their mission using a 2-pronged approach;
- Creating campaigns to educate motorists, passengers, pedestrians, and cyclists to always practice behaviors that keep everyone safe on, and along roadways.
- Supporting families who experienced the death of a loved one due to a traffic accident through Live Forward! – bringing good into the world in their honor and memory.
As a charitable organization, the primary source of funding for KKAD25 includes donations from community members and corporate donors, and funds raised from public awareness events like the Run to Remember trail run up Pikes Peak in Colorado. Since 2006, the RTR event has been held once every year “in honor of over 100 loved ones whose families have connected with the mission due to a traffic-related death”. The 2016 edition will be held on the 20th of August.
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The ultimate goal of Keep Kids Alive Drive 25 is to help put an end to death and injuries caused by unsafe driving behaviors by encouraging and actively engaging citizens in a common commitment to create safer streets for the benefit of all. KKAD25 seeks to promote the habit of developing safe driving behaviors among drivers. In fact, you can promote this noble cause by starting a chapter of KKAD25 in your local community to help entrench safe driving habits in drivers within your community. Click here for more information on how you can help save more lives by making the streets in your community safer.